Crypto.Com Bags Official Sponsorship Of The 2022 FIFA World Cup has acquired another significant sports tournament sponsorship by partnering with FIFA as its official cryptocurrency trading platform sponsor.
Crypto.Com Bags Official Sponsorship Of The 2022 FIFA World Cup

Popular football tournament league FIFA announced that it has signed an official sponsorship deal with, allowing the exchange to spread cryptocurrency awareness among the global audience. Partners With FIFA World Cup Qatar 2022™

In an official statement, FIFA announced that it has partnered with the leading crypto exchange, enabling the exchange to become its official cryptocurrency trading platform sponsor of Qatar 2022™.

The announcement further states that the crypto exchange will benefit from “significant branding exposure” both within and outside of the tournament allowing to earn exclusive global coverage.

As per the data acquired from its official website, the FIFA world cup finals held in 2018 had garnered nearly 1.12 billion global viewers. The following partnership intends to spread global crypto awareness by leveraging its cult viewership. The tournament is set to commence on November 21st, 2022 in Qatar.

Speaking about its partnership with, Kay Madati, FIFA’s Chief Commercial Officer stated:

“ has already demonstrated a commitment to supporting top-tier teams and leagues, major events and iconic venues across the world, and there is no platform bigger, or with a greater reach and cultural impact, than FIFA’s global platform of football,”

The exchange will also utilize its sponsorship deal with FIFA in diverse ways including providing new opportunities to old and new users to attend matches during the tournament or win exclusive FIFA merchandise.’s Co-Founder and Chief Executive Officer Kris Marszalek also shared his sentiments on the said partnership:

“We could not be more excited to sponsor the FIFA World Cup, one of the most prestigious tournaments in the world, and to drive further awareness of globally. Through our partnership with FIFA, we will continue to use our platform in innovative ways so that can power the future of world-class sports and fan experiences around the world.” is known for establishing numerous sports crypto campaigns with notable organizations to bolster its position in the cryptocurrency domain. The exchange had previously partnered with prominent sports organizations including, Formula 1, UFC, and Paris-Saint Germaine.

Juhi Mirza
Juhi Mirza is an archaeology major who is obsessive about blockchain/Crypto technology and deems it to be the foundational philosophy of the future. Her dogged ability to research and crystallize technical facts/multiple perspectives into riveting stories makes her an accessible finance writer. Contact: Juhi.Mirza [at]